Brand, content and digital projects, the ones I founded and the ones I shaped inside studios and teams. Same approach across all of them: brand and business thought through as one job.
Charters book crew on word of mouth and hope it works out. BuraCrew replaces that with a verified track record. Two sides to serve, charters and crew, who want opposite things from the same product. I did the design and the build, front and back, in English and Croatian.
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A Belgrade branding agency needed a site while the real one gets built. It still had to look like them. Designing for designers is the hard version of this job, they see every decision you make. I started here as their intern on social, then they came back for the site.
See it live ↗︎A concierge brand built from scratch, identity, revenue model, and partner network as one project. 15+ active partnerships across Belgrade hospitality and nightlife, distributed through travel agency packages.
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Restaurant brand strategy built around a single word and the gathering it describes. A full identity, positioning and community direction from zero, a brand you can't lift off the business without breaking both.
See more →Brand and naming for a community-powered app that tells you which cafés and bars have a free seat, in real time. Live project, brand and product in active development.
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Instagram management and content production across luxury hospitality, F&B and skincare, and the full rebrand of Grand Hotel Kopaonik, a luxury mountain resort. Voice across many brands, one feed at a time.
See more →Design, content, video and campaigns inside a macroeconomic forecasting platform. A generalist seat across creative and strategy, marketing as one ongoing conversation between a business and the people it wants to reach.
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